Exemplary Selling

Wednesday 29th January 2025. 3.00pm- 7.00pm. Central London.


Expert Q&As + Networking.

Join us to hear from leaders behind BareKind, Theory, ON Beaute and Nikura about mastering direct-to-consumer, retail partner and marketplace sales.


Want to attend? Complete the form below to request an invitation.



We’ll be asking our experts about…

  • Expanding from direct-to-consumer to wholesale

  • Balancing sales between Amazon and direct channels

  • Incentivising customers to buy directly

  • Approaches to pricing, fulfilment and branding

  • Getting the attention of retail buyers

  • Key tactics for marketplace success

  • Helping retail partners to drive sales

  • And more


The Experts…

Andrew Kemp, Co-Founder, BareKind

Bare Kind partners with over 1,000 retailers to sell its distinctive socks, with a portion of profits supporting animal conservation charities. Andrew Kemp will share strategies for efficiently managing and scaling wholesale accounts while ensuring profitability, both direct and through B2B marketplaces like Faire.



Chanella Buck, Founder, ON Beaute

Chanella Buck brings formidable expertise in beauty and e-commerce, having driven growth and channel revenue for brands like Guerlain and Tom Ford Beauty. She now leads e-retail at La Prairie and is also the founder of ON Beaute, a beauty and publishing platform focused on transparency and education. Chanella will share a leader's perspective on scaling beauty brands online and collaborating with buyers.


Lewis Upton, COO, Nikura

Founded in 2016, Nikura produces essential oils at its London-based facility. The brand has built a strong presence on Amazon, where the majority of its sales are generated. COO Lewis Upton will discuss strategies for dominating a category and driving growth on the marketplace.

Nick Fox, Head of Logistics, Theory

Theory is a luxury fashion label, selling through its own stores, e-commerce and retail partners. Nick Fox, Head of Logistics, will share insights on managing multi-channel supply, optimising customer delivery experiences and aligning logistics with marketing.

These Q&A’s will be hosted by Upper Clash’s Leon Bailey-Green.


Timings…

3.00pm - Coffee, Sandwiches & Networking

3.30pm - Expert Q&As

4.30pm - Coffee & Cake Break

4.45pm - Expert Q&As

6.00pm - Drinks, Canapés & Networking

7.00pm - Close


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