UPCOMING SESSIONS

Pricing Permission

EVENT (London) - Thursday 3rd December 2026

A roundtable discussion featuring expert insights into what drives premium pricing and how to build that same power. Plus, the rules brands need to follow to ensure their pricing and promotional claims comply with the law.

Caroline Cookson is the founder of Cookson Partners, where she advises challenger consumer brands on pricing strategy. She will present the principles behind stronger pricing and successful price increases.

Kelly Saliger is a partner at law firm CMS, supporting beauty, wellness, longevity and pharmaceutical businesses. In a short presentation, she will explain legal requirements behind consumer pricing and promotional claims.