Resilience Required
This event took place on Tuesday 27th January 2026.
The founders of Boucleme and Oddbox reflected on the resilience needed to keep a consumer brand steady through triumphs, setbacks and changing market conditions. The session also set out the legal risks and recovery options that all directors need to understand in challenging circumstances.
SPEAKERS
Deepak Ravindran, Co-Founder, Oddbox & Executive Coach to Founders
Built a £30m grocery brand tackling food waste by celebrating oddly shaped fruit and veg.
Restructured operations after a period of reduced demand, strengthening efficiency and profitability.
Shifted to a leaner growth model by cutting marketing spend and rethinking customer acquisition.
Supports founders and C-suite teams with coaching on scaling, transition and personal development.
Michele Scott-Lynch, Founder, Boucleme
Founded a haircare brand empowering people with curls to embrace their natural texture.
Has led the business through shifting consumer trends, external economic shocks and continual strategy evolution.
Draws on more than a decade of experience navigating the highs and lows of entrepreneurship.
Talks candidly about avoiding unhealthy comparison and staying sceptical of the 'perfect founder' façade on social media.
Crispin Daly, Partner, Howard Kennedy LLP
Specialist in restructuring, contingency planning and distressed situations. Crispin shared:
The key legal obligations directors must understand during periods of poor trading or cashflow pressure.
The personal risks of wrongful or misfeasance trading and how directors can protect themselves.
Options available to companies and directors facing complex financial situations.